Capturing the essence of paper.
When we collaborate to build a concept from start, there are synergies, enabling an integrated experience, where all parts work together naturally and coherently.
Client: Östasiatiska museet / Museum of far Eastern Antiquities.
Team: Charlotte Ryberg (design concept, visual identity and exhibition graphics), Marcia Harvey Isaksson (project management, design concept, spatial design)
This was a true collaborative project with Interior Architect Marcia Harvey Isaksson, SqCircle. I was responsible for the exhibition graphics as well as, together with Marcia; the foundational design concept that ran through everything.
The project consisted of a cultural-historical main exhibition as well as a contemporary gallery space.
The exhibition poster. The essential qualities of paper. High quality photo of beautifully textured paper (Colorplan), where an antique scroll is partly revealed through the hand-cut and slightly opened typography.
Walls like folded paper. A new chapter is introduced, in Swedish and in English.
Different paper like qualities are created from mdf and paint (smooth), osb and paint (larger grain).
Chapter by chapter, different themes around paper are introduced.
The visitor walks through scenographic walls with a look and feel of large scale sheets of paper, the intro wall, a semi-rolled out sheet of “paper”. The typographic story is imbedded on the sheets, guiding the visitor to a new theme, like starting a new chapter in a book.
Chapter by chapter, different themes around paper are introduced. Here an epilogue session with several cut paper sections and storytelling illustrations.
Scenographic walls like a large scale paper scroll make up a listening station.
Folded object stories, printed on high quality, colour matched paper.
Haiku. A booklet with Haiku poems.
Haiku. Scenographic graphic paper walls.
We created two short, poetic films, bringing forward essential qualities of paper. This film is a close-up of an ink-painting.
Art direction: Charlotte Ryberg
Photo/Film: Ea Czyz
Paper Stories intro film.
Production: Art Direction Charlotte Ryberg, Photographer/film: Ea Czyz, Post production and voice over: Östasiatiska museet
Film production.
The original photo for the exhibition poster. The essential qualities of paper. High quality photo of beautifully textured paper (Colorplan), where an antique scroll is partly revealed through the hand-cut and slightly opened typography.
Turning ideas into reality is a collaborative effort. Here me and Marcia create the title image, designed by me, together with the museum archive staff, making sure the antique scroll used for the title image is handled properly. The final photo was taken with Ea Czyz.
How it started. Me and Marcia facilitated a workshop for the project team, to learn about the objects, get the insights, explore the theme openly and share thoughts and ideas.
Colour matching plays a big part in projects like this. Test prints for all printed material but also to make the right colour choices throughout the concept in difference media, for coherence between paint, print, digital and other produced materials. Synchronizing between NCS, Pantone, Ral etc.